Are you offering a professional enrollment experience?
Human resources teams are stretched thin. In an era of terms like “The Great Resignation,” “Quiet Quitting,” “Quiet Firing” and others, HR is more focused than ever on culture and employee engagement. As focus shifts to retention and recruitment, HR needs resourceful methods to accomplish organizational goals. That’s where a professional enrollment experience can be helpful.
What is a professional enrollment experience?
A professional enrollment experience is one that puts your employees confidently in the driver’s seat. Employees get one-on-one education and personalized guidance on your benefits program to help empower their benefit decisions. And, employees are confident all year long with a dedicated resource to help them.
A professional enrollment experience is also one that supports HR through a dedicated contact, year-round support and compliance assistance. HR is empowered to focus on culture, retention, recruitment and payroll, while employee questions are answered by a devoted benefits partner. So how can you get support offering a professional enrollment experience to your employees?
Here are six ways to get started:
1. Choose a benefits partner.
A partner is more than a vendor. It’s a company that cares about your organization as much as you. One who’ll strategize with you on business goals and supports your entire workforce.
2. Develop a communication strategy.
Communication is key to helping employees value their benefits. The right benefits partner will help you improve your strategy to ensure every employee is aware of all components of your benefits program.
3. Take a linear approach to benefits enrollment.
Make sure your benefits provider helps you throughout the entire enrollment process (pre-during-post), not just the day of.
4. Streamline your benefits administration.
Don’t complicate your benefits. Look for a dedicated provider that offers one bill, one platform and one holistic approach to your program.
5. Offer guided enrollments for every employee.
No matter where your employees are, they should be offered individualized enrollments. Choose a partner who can offer these no matter what. Operations in multiple states? Check. Several office buildings to enroll at? Check. Employees who are teachers, salespeople, warehouse workers, physicians? Check. Check. Check. And Check.
6. Get the technology you need.
Make sure your employees have an easy-to-use online portal and app. Additionally, ensure HR has a portal to alleviate manual processes (e.g. provides participation numbers, utilization metrics, overall enrollment tracking, custom reports and more).
The right partner will work hard to streamline carriers for you and simplify your benefits program overall. They’ll offer you an entire team of resources to help you and your employees 24/7. More importantly, they’ll consider your success their successes so you can confidently offload some of your work. Get the help you deserve with a benefits partner who can offer you and your employees a professional enrollment experience. Don’t settle for anything less.
This blog is up to date as of March 2023 and has not been updated for changes in the law, administration or current events.
